Home Forums Equipment Both Patients And Pharmacies Benefit From Discount Prescription Cards

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    The first impression that many people have of a discount prescription card is that it is too good to be true. Surprisingly, many people even ignore offers of the card, because something that is free but provides so many benefits could not possibly be on the level. Even new users of discount prescription cards worry that they are somehow cheating their pharmacies. The good news is that the pharmacies benefit as much as you do, and are happy to have you use your discount prescription card. In fact, they are so anxious that everyone take advantage of the savings that they encourage the discount card suppliers to print out bulk card sets. The do this to allow satisfied users to pass them out to all of their friends, relatives, and acquaintances. They encourage people to leave the cards in doctor’s offices, charity houses, and places of business.

    The reason pharmacies like discount prescription cards so much is that they are a powerful marketing tool. In some ways, you can think of them as a coupon. They benefit the issuing stores in the same way that coupons do. Participating pharmacies are so anxious for you to use the cards that, in addition to up to the 75% off your medications you can get, they pay the card suppliers a small fee for their service. You can feel just as comfortable using your discount cards as you would using a coupon.

    The business model for the discount card strategy is called the product leader. This is the product that entices customers to buy supporting products. For instance, the product leader at McDonald’s is the hamburger. People come to McDonald’s to buy the hamburger, usually not the fries and drink. McDonald’s does not make as much money on their burgers as they do on their fries and drinks. However, they know you will likely purchase the supporting products, which are actually the moneymakers. In addition, if you do not, they will be sure to ask, “would you like fries with that?” Other common product leaders are the gas at a mini-mart and the movie at a theater concession stand. For pharmacies and grocery stores, the product leader is the medications. They expect that if you come to fill your prescriptions, then you are likely to purchase other products as well. If you adored this write-up and you would like to get even more information relating to prescription for medication kindly visit our page. This knowledge should make you feel very comfortable using your discount prescription cards.

    But of course, the important information is the benefit to you. Once you have your card, it is like having a super-coupon. It needs no activation, it never expires, and it works at many large chains of stand-alone pharmacies, discount stores, and grocery stores. Although it may not cover every medication you need, it does cover over 57,000 different drugs. In addition, it is remarkably easy to use. When you get your prescriptions filled, present the card to the pharmacist and he will tell you if your card applies to your medications and how much the discount will be. If you already have insurance, there is no problem. The cards work independently of the insurance and can add an even deeper discount to certain drugs.

    If you are considering getting a discount prescription card, then be sure to give it a try. It is easy to take it with you on your next trip to the pharmacy just to see what your discount could be. You do not have to use it – there is no risk in trying it. Hopefully, at some point you will give it a chance and see how much money you can save. For some customers, it actually makes the difference on whether they can afford their medications or not.

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